One of the main sponsors of the Fifa is Sony. With the Wc what was taken last summer in South Afrika, Sony introduced the new variant for watching television by promoting it on the Wc. They filmed all the football games in 3d. That’s the first time in history. Since the success film Avatar what is filmed in 3d, 3d is becoming more popular. The television industry is making a big march by introducing new televisions and has a lot of competitors already. The programs isn’t broadcasted on the Dutch channels because they haven’t got the opportunities . With the WC, Sony broadcasted all games on big 3d screens in the big capitals all over the world. Sony made a big branding with that. Dutch television channels are looking for opportunities , to broadcast all programs in 3d in the future. Right now you only have the opportunity to play games and to watch movies on 3d. Sony only has to wait for it, because they have the good name already. If the 3d television is introduced at all costumers, it will also help the trade for fair cd’s. It will not be possible to copies cd’s anymore. I think it will be a good innovation, but they have to find something that you can watch also television without 3d glasses. What do you think about this?
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